World Library  
Flag as Inappropriate
Email this Article

Humanistic capitalism

Article Id: WHEBN0014908102
Reproduction Date:

Title: Humanistic capitalism  
Author: World Heritage Encyclopedia
Language: English
Subject: Capitalism, Humanism, Corporate capitalism, Free market, Criticism of capitalism
Publisher: World Heritage Encyclopedia

Humanistic capitalism

Humanistic capitalism is a concept that seeks to marry humanism, specifically the safety and health needs of people and the environment, with an embrace of market forces and a market-based economy.

Muhammad Yunus describes Humanistic Capitalism as a socially conscious business world where investors are content to recoup their investments but do not expect additional dividends. [1] The idea of humanistic capitalism is linked with the idea that fundamental changes must take place in economics today, as humanistic capitalism requires that there be a blending of the non-profit and for-profit sectors. If investors can accept the decrease in financial returns for those on a social level, humanistic capitalism will become a successful force in driving economic and social change. Philanthropy is a fundamental concept to humanistic capitalism. While the idea of humanistic capitalism is still growing, over “72% percent of social entrepreneurs say that raising money is a problem,” and fundraising is a major issue to social entrepreneurs, who rely on philanthropy for support and funding.[1]

Businesses today

There are also many businesses today that already combine the needs of the environment with the needs of people and the environment. SustainAbility,[2] a company established in 1987, defines their purpose as to “seek solutions to social and environmental challenges that deliver long term value,” and has worked on projects to “identify opportunities to innovate products and services with a reduced environmental footprint.” [3]

JEP Foundation[4] promotes the philosophies of Humanistic Capitalism to create a kinder, gentler economic approach. The principles of Just Enough Profit (JEP) are used by companies to define what they stand for, how they treat their customers and employees, and how they serve humanity.

Other views

In Willis Harman's seminal paper "Humanistic Capitalism: Another Alternative" (Journal of Humanistic Psychology, Vol. 14, No. 1, Winter 1974) he writes "...corporations [must] assume an active responsibility for creating a healthy society and a habitable planet—not as a gesture to improve corporate image or as a moralistically undertaken responsibility, but because it is the only reasonable long-run interpretation of "good business." In the end, good business policy must become one with good social policy."

Ira Rohter, a professor in the Political Science Department at the University of Hawaii, promoted Humanistic Capitalism as a way to restore power to the people of Hawaii and their environment. He advocated that all growth be sustainable, self-reliant, and not only focused on profit, but the needs of people. Another key concept of humanistic capitalism, he added, is a democratic economy way based on “cooperation [and] openness” in order to meet the needs of Hawaii’s people and environment.[5]


  1. ^ Caroline Hartnell
  2. ^
  3. ^ Client Case Studies
  4. ^ JEP Foundation
  5. ^ Ira Rohter
This article was sourced from Creative Commons Attribution-ShareAlike License; additional terms may apply. World Heritage Encyclopedia content is assembled from numerous content providers, Open Access Publishing, and in compliance with The Fair Access to Science and Technology Research Act (FASTR), Wikimedia Foundation, Inc., Public Library of Science, The Encyclopedia of Life, Open Book Publishers (OBP), PubMed, U.S. National Library of Medicine, National Center for Biotechnology Information, U.S. National Library of Medicine, National Institutes of Health (NIH), U.S. Department of Health & Human Services, and, which sources content from all federal, state, local, tribal, and territorial government publication portals (.gov, .mil, .edu). Funding for and content contributors is made possible from the U.S. Congress, E-Government Act of 2002.
Crowd sourced content that is contributed to World Heritage Encyclopedia is peer reviewed and edited by our editorial staff to ensure quality scholarly research articles.
By using this site, you agree to the Terms of Use and Privacy Policy. World Heritage Encyclopedia™ is a registered trademark of the World Public Library Association, a non-profit organization.

Copyright © World Library Foundation. All rights reserved. eBooks from Project Gutenberg are sponsored by the World Library Foundation,
a 501c(4) Member's Support Non-Profit Organization, and is NOT affiliated with any governmental agency or department.