...ect to the exception immediately following, this book may not be reproduced, in whole or in part, including illustrations, in any form (beyond that co... .... It can be accessed through the author’s Web site at http://www.jz.org. Set in Adobe Garamond type by The Composing Room of Michigan, Inc. Printed in... ...a by R. R. Donnelley, Harrisonburg, Virginia. Library of Congress Cataloging-in-Publication Data Zittrain, Jonathan ( Jonathan L.), 1969– The future o... ...ssociated Press and, in some cases, with outside programmers, 11 but between 1984 and 1994, as the service grew from one hundred thousand subscribers ... ...e limitations. A PC owner named Tom Jennings wrote FIDOnet in the spring of 1984. 20 FIDOnet was BBS software that could be installed on many PCs. Ea... ...lies slowly working their way around to all the FIDOnet BBSs. In the fall of 1984 FIDOnet claimed 160 associated PCs; by the early 1990s it boasted 32... ...ined more a curiosity than a call to arms. Keith Bostic of the University of California–Berkeley computer science department described in a retrospect... ...ssor of computer science and molecular biology at the University of Southern California. See Wikipedia, Computer Virus, http://en.wikipedia .org/wiki/... ...its development has occurred in West Coast locations such as Silicon Valley, California, and Redmond, Washington. This code has been contrasted with t...

... Seymour H. Fine With Foreword by Philip Kotler Originally Published in 1981 by Praeger Publishers. 3 TABLE OF CONTENTS TH... ...SS 14 Social Issues and Causes 14 SOME CONCEPTS AND THEIR ATTRIBUTES 15 INCREASE IN CONCERN WITH IDEAS 17 From Inner to Other-Directedness 17 Vol... ...ED TYPOLOGY OF PRODUCTS 23 The Typology 24 Implications 27 EXCHANGE TRANSACTIONS IN SOCIAL MARKETING 28 Marketing as Exchange and Exchange as Mark... ... the cultural heritage of ethnic groups and foreign peoples. The Oakland Museum in California reportedly attracts thousands of visitors to such fest... ...- the issue revolves around how near the average citizen is to Winston in Orwell's 1984. The one-step flow notion may apply to totalitarian societie... ...win. Leonard-Barton, Dorothy and Everett M. Rogers. 1980. "Voluntary Simplicity in California: Precursor or Fad?" Paper presented at the American In...

...An idea is taken for granted in the scheme of things. Someone exclaims, "I've got an idea!" What is it that he has? From where did he get it? How was it transmitted? How might it spread to others? What will be the effect of the acceptance of the idea? Th...